Industry Understanding
Explore the wealth of knowledge and expertise that RTG brings to the world of technology through our blogs. Dive into our content where our team share valuable insights, tips, and best practices gleaned from years of working in the industry.
Insights

Tech . 4 Mar 2025
How Generative AI Transformed the Way We Work: Faster, Smarter, and More Human-CentricGenerative AI has changed the way we work, and at Robusta Technology Group, it’s at the core of our operations. As a company that builds technology for a living, AI isn't just another tool for us—it’s central to how we build, innovate, and deliver solutions. We don’t just develop technology; we shape the way of how people interact with it. Embracing AI isn’t optional—it’s a key value for us to make it accessible and valuable for our markets and communities. But before we can unlock its full potential for others, we had to start by transforming the way we work internally.

Tech . 24 Feb 2025
The UX/UI Ingredients We Use For World-Class Apps and Ecommerce SolutionsNoha Asal is Design Manager at Robusta Studio, and she has a lot to say about application design and the considerations that go into building world-class solutions for MENA region businesses.*

E-commerce . 19 Jan 2025
The Future of E-Commerce: Unlocking the Power of AI Personal Shopping AssistantsThe Rise of AI Personal Shopping Assistants: Redefining Conversational Commerce

IT Outsourcing . 10 Dec 2024
Building a Strong Startup Team: Tips for GCC EntrepreneursA well-organized team is critical to scaling, adapting, and maintaining a competitive edge. Without a strong, cohesive team, even the most innovative tech startups will fail.

Tech . 22 Nov 2024
Tech and Digital Transformation in Saudi Arabia and the Middle EastAs the Kingdom continues to invest in digital infrastructure and embrace technological advancements, the future outlook for tech and digital transformation in Saudi Arabia and the Middle East remains exceedingly bright.

E-commerce . 13 Oct 2024
Operational Hazards of Quick Commerce (and How Companies Must Adapt)Quick commerce, also known as q-commerce or on-demand delivery, is about delivering products to your customer within hours or even minutes of placing an order.

Tech . 4 Jul 2024
How Chat-Based Conversational Commerce Impacts Customer ExperienceAI-based commerce is quickly becoming the preferred method of customer support, overtaking traditional phone, email, and in-person services. Used correctly, it gives your customers unmatched convenience while giving you efficiency and access to detailed analytics that conventional methods cannot provide.

E-commerce . 25 Jun 2024
How Marketing Automation Can Drive Ecommerce Business GrowthMarketing automation involves using software and technology to streamline, automate, and measure marketing tasks and workflows. For e-commerce businesses, marketing automation can significantly impact growth by enhancing efficiency, personalizing customer interactions, and improving overall marketing effectiveness.

E-commerce . 13 Jun 2024
The Shift Towards Quick Commerce: A New Era in E-commerceThe E-Commerce landscape has seen a rapid shift to keep up with the demands of the modern consumer. Q-Commerce is the solution to these growing demands.