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Industry Understanding

Explore the wealth of knowledge and expertise that RTG brings to the world of technology through our blogs. Dive into our content where our team share valuable insights, tips, and best practices gleaned from years of working in the industry.

Insights

How Chat-Based Conversational Commerce Impacts Customer Experience

Tech . 4 Jul 2024

How Chat-Based Conversational Commerce Impacts Customer Experience

AI-based commerce is quickly becoming the preferred method of customer support, overtaking traditional phone, email, and in-person services. Used correctly, it gives your customers unmatched convenience while giving you efficiency and access to detailed analytics that conventional methods cannot provide.

How Marketing Automation Can Drive Ecommerce Business Growth

E-commerce . 25 Jun 2024

How Marketing Automation Can Drive Ecommerce Business Growth

Marketing automation involves using software and technology to streamline, automate, and measure marketing tasks and workflows. For e-commerce businesses, marketing automation can significantly impact growth by enhancing efficiency, personalizing customer interactions, and improving overall marketing effectiveness.

The Shift Towards Quick Commerce: A New Era in E-commerce

E-commerce . 13 Jun 2024

The Shift Towards Quick Commerce: A New Era in E-commerce

The E-Commerce landscape has seen a rapid shift to keep up with the demands of the modern consumer. Q-Commerce is the solution to these growing demands.

How We Used Tech To Supercharge Our HR Process

Tech . 20 May 2024

How We Used Tech To Supercharge Our HR Process

Octopus and Robusta are creating tailored hub solutions to connect companies with top talent sourced from Egypt’s highly educated and multilingual workforce. We’re using technology to make our HR process as efficient and effective for our partners as it can possibly be.

Can Egypt Meet Europe’s Tech Talent Needs?

Ecosystem . 15 May 2024

Can Egypt Meet Europe’s Tech Talent Needs?

In an era defined by rapid technological advancements and digital transformation, the demand for skilled tech talent has never been higher. Across Europe, companies are facing significant challenges in meeting their talent needs, leading to a growing reliance on outsourcing and offshoring to address skill shortages and drive innovation.

How To Build Your Tech Hub In Another Country

IT Outsourcing . 29 Apr 2024

How To Build Your Tech Hub In Another Country

Robusta Technology Group’s Octopus division specializes in building high-performing, fully engaged tech teams for international companies. We can help you build your tech hub by giving you access to the top talent in the region.

How Adobe Commerce Drives E-commerce Success For Our Partners

E-commerce . 18 Apr 2024

How Adobe Commerce Drives E-commerce Success For Our Partners

The MENA region is adapting to utilize Adobe Commerce. Formerly known as Magneto Commerce, the platform is enhancing e-commerce success by offering a scalable and flexible program that supports over $100 billion in gross merchandise volume.

MENA Consumers Are Shopping Online. Here's How Your E-Commerce Store Can Get Their Business

E-commerce . 17 Apr 2024

MENA Consumers Are Shopping Online. Here's How Your E-Commerce Store Can Get Their Business

Explore the booming online shopping trends and strategies to elevate your e-commerce store with RTG's CEO Hussein Mohieldin. From operational excellence to strategic partnerships, learn how to thrive in the evolving digital economy.

Omnichannel Strategies Are Essential for Creating Amazing Customer Experiences. Here’s Why.

Tech . 27 Mar 2024

Omnichannel Strategies Are Essential for Creating Amazing Customer Experiences. Here’s Why.

Creating amazing customer experiences is a top priority for visionary business owners and directors in Egypt, Saudi Arabia and throughout the region.