Fit & Fix

Leading an Automotive To Digital Empowerment

Business Development. UX/UI.

The Story of Fit & Fix

Operating since 2002, Fit & Fix is a professional auto service center that provides top quality car services and premium tire brands for all car models and makes - with a specialty of providing convenience and constant support to drivers everywhere with an evergrowing chain of stores across the country.

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A Fit & Fix worker repairing a car wheel.

The Solution

Robusta, the digital solutions agency, created a UI/UX website that highlights Fit & Fix's impressive portfolio of top-notch automotive partners, differentiating them from their competitors. They also created a dedicated knowledge center that automates the salesperson/mechanic process into one that the customer can handle on their own, empowering automotive digital.

The Challenge

Fit & Fix wanted to become pioneers in the industry by creating Egypt’s first digital automotive platform, offering an array of services that were traditionally only available in physical stores. They needed a natural and intuitive way to showcase their strengths and key partners to build trust with their customers.

The Process

The Impact

Customer Loyalty

The project resulted in 261 returning customers, demonstrating customer satisfaction and loyalty.

Customer Acquisition

The digital platform empowered Fit & Fix to reach its audience easier and become the only e-commerce website of its kind in the country, leading to 4.4K new customers.

Revenue Growth

The digital platform designed and developed by Robusta led to a 137% YoY revenue growth for Fit & Fix, indicating a significant increase in revenue and the effectiveness of the digital platform.