Industries
Industries We Serve
10+ industries. 250+ clients. 7 countries. Explore how RTG's full ecosystem — Studio, Octopus, Ventures, and Products — delivers transformation across every sector we touch.
Retail & E-commerce
From legacy retailers to digital-first challengers — we've powered Egypt's largest e-commerce transformations, building platforms that multiply revenue and create lasting customer loyalty.
We design, build, and operate high-converting digital storefronts and unified commerce ecosystems that drive measurable revenue growth and brand loyalty.
End-to-End Commerce Ecosystems
Built for Scale
An enterprise-grade commerce platform that unifies customer experience, order management, fulfilment, and analytics into one seamless ecosystem — built for grocery, electronics, fashion, beauty, and beyond.
End-to-End Retail Workflow
The Suite Includes
Building Scalable E-Commerce
That Converts and Grows
We design and build tailored Shopify experiences for MENA's leading brands — combining regional intelligence, conversion-focused UX, and seamless integrations to turn storefronts into growth engines.
Why Brands Choose Us
Trusted Regional Partner
Deep MENA expertise — local payment gateways, logistics, cultural shopping habits, and Arabic UX that converts.
Design & Tech That Drive Sales
Conversion-focused UX/UI paired with scalable architecture connecting Shopify with ERP, CRM, POS, and fulfilment.
End-to-End Delivery
From discovery to launch and beyond — agile PMs, designers, and engineers ensuring stores are built fast and built right.
Beyond the Storefront
Analytics, optimisation, loyalty programs, and marketing integrations that turn Shopify into a customer retention engine.
Konouz Egypt
Konouz Egypt: Bringing Authenticated Replicas of Egyptian Antiquities to the Digital World
A new Shopify e-commerce experience for the first company in Egypt and the Middle East dedicated to producing authenticated replicas of Egyptian antiquities — in collaboration with the Ministry of Tourism and Antiquities.
Oriental Weavers
Oriental Weavers: A UX/UI Transformation Built Around Effortless Rug Discovery
A 2.5-month Magento UX/UI revamp for the world's largest machine-woven rug manufacturer — anchored by an interactive 'Rug Finder' that guides customers to the perfect rug based on room, size, and style.
Raya Shop
Raya Shop: The Story of How Design Can Influence Conversion
A complete platform rebuild and UX transformation for Egypt's largest electronics e-commerce site — 112% YoY revenue growth, lower cart abandonment, and maximised conversions.
Mazaya Group
How Mazaya Scaled +500% Through E-Commerce: From Offline Giant to Digital Trailblazer
5X revenue growth in year one, +125% revenue YoY, and a +150% CAGR — a full e-commerce venture transforming a 28-year retail group of 11 fashion and beauty brands across 90+ branches into a digital-first business.
Spinneys
Spinneys Loyalty Program: Redefining Customer Engagement Through Tiered Rewards
94.83% retention rate, 16.5% AOV increase, and 16,000 repeat customers per period — delivered through a Magento-integrated tiered loyalty program built in one year.
Seoudi
4X Conversion Rate: Redefining Online Grocery in Egypt
Industry-leading conversion rate and 20% MoM revenue growth through a holistic, customer-centric digital grocery experience.
HyperOne
A Holistic E-Commerce Solution for Egypt's Largest Hypermarket Chain
RTG Ventures took end-to-end ownership of HyperOne's e-commerce business — strategy, operations, technology, and customer experience — driving orders up 30.9% and unique customers up 21.5% year over year.
Al Othaim (Speedi)
Speedi: Scaling Al Othaim's E-Commerce from 400 to 1,000 Daily Orders
Built and maintained Speedi — Al Othaim's e-commerce platform — solving inventory sync issues and scaling daily orders from 400 to 1,000 with 11M+ marketing campaign visits.
Mummerz
Mummerz: A Complete Digital Platform for Mothers & Children
An integrated e-commerce website and mobile app with gift registry, real-time chat support, and parenting content — serving mothers with a seamless shopping and guidance experience.
Meshkati
Conversational Commerce Solutions for a Saudi Lighting Manufacturer
How Robusta transformed the online shopping experience for a leading Saudi lighting manufacturer — bringing the in-store consultation experience to WhatsApp, in Saudi dialect, from inquiry to payment.
Mondelez International
Talabya: Digitizing Mondelez's B2B Distribution Network
A direct ordering app replacing Mondelez's cash van sales approach — 70% cost reduction, 10K+ monthly users, and 30% revenue growth.
PepsiCo
PepsiCo × 7Up: Messenger Chatbot Driving 500K Coupon Redemptions
A Ramadan Messenger chatbot integrated with video ads and barcode scanning — 500K coupons redeemed, 2.8-point brand awareness lift, and 5.4-point campaign awareness lift.
P&G Egypt
P&G Egypt: A Suite of Apps Digitizing Operations Across All Departments
From sales and manufacturing to HR and marketing — a full suite of internal apps transforming how P&G Egypt operates across every function.
Bloom Pharmacy
Bloom: A Seamless Pharmacy E-Commerce Experience
A user-friendly pharmacy platform with advanced product search, secure order management, and integrated customer support — improving discoverability and enabling efficient digital transactions.
Nuniz Cairo
Nuniz Cairo: Scaling a Design-First Shopify Experience Across Markets
A full Shopify storefront transformation for Nuniz Cairo, combining UX/UI redesign, performance optimization, international expansion, and Arabic RTL localization.
ALDO Egypt
ALDO Egypt: Launching a Global Footwear Brand Online in Two Months
Robusta launched ALDO's first Egyptian e-commerce store with a custom-designed Shopify experience, complete Arabic and RTL localization, and a stable go-live delivered in two months.
PUMA Egypt
PUMA Egypt: Bringing a Global E-Commerce Experience to the Local Market
Robusta custom-built PUMA's first dedicated e-commerce store in Egypt, adapting the global brand's UX/UI design system to Shopify with complete Arabic and RTL localization.
Timberland Egypt
Timberland Egypt: Bringing a Global Outdoor Brand Online for the Local Market
Robusta launched Timberland's first Egyptian e-commerce store by implementing the brand's global design system on Shopify with complete Arabic and RTL localization.
Shell Lubricants Egypt
Shell Lubricants Egypt: Reimagining Automotive Commerce on Shopify 2.0
Robusta redesigned and rebuilt Shell Egypt's store on Shopify 2.0, adding vehicle-specific product discovery, oil-change booking, and Arabic localization — driving 104% growth in gross sales.
Zynah
Zynah: AI WhatsApp Shopping Agent for Seamless Regional Commerce
RTG built an AI-powered WhatsApp shopping agent connected to Zynah's Shopify store — enabling real-time product recommendations and order placement in a single chat conversation, across Egypt, UAE, KSA, and Kuwait.
The Future of E-Commerce in Egypt: What Retailers Must Know in 2025
A deep dive into shifting consumer behavior, mobile-first commerce, and the data infrastructure that separates winners from laggards.
Loyalty Programs That Actually Work: Lessons from Regional Retail
What we learned building loyalty ecosystems for Egypt's top retailers — and the mistakes most brands still make.
From Offline Giant to Digital Leader: A Playbook for Retail Transformation
The strategic framework RTG Ventures uses to turn established offline retailers into thriving e-commerce businesses.
The Future of E-Commerce: Unlocking the Power of AI Personal Shopping Assistants
AI-powered personal shopping assistants are redefining conversational commerce — from WhatsApp-first MENA shoppers to autonomous checkout. Here's what you need to know.
Arabic Localization: The Missing Piece in Your MENA E-Commerce Strategy
Arabic-language interfaces improve conversion rates by 20–35% compared to English-only platforms. Here's why localization is now a competitive necessity, not an afterthought.
Conversational Commerce and AI: From Chatbots to Agentic Shopping Assistants in 2026
Conversational commerce has evolved far beyond chatbots. In 2026, agentic AI systems understand intent, retrieve real-time data, and autonomously complete transactions. Here's how to leverage them.
Strategic Partnerships in MENA E-Commerce: How RTG and Mazaya Built a 10x Revenue Engine
The RTG–Mazaya partnership transcended the conventional vendor-client model — shared economics, full operational ownership, and modern AI infrastructure drove 10x revenue growth and made Mazaya Egypt's leading online beauty retailer.
The Shift Towards Quick Commerce: Market Consolidation and Profitability
Q-commerce has moved from emerging trend to competitive baseline. By 2026, the question is not 'Should we offer q-commerce?' but 'How do we make it profitable?' Here's the full picture of where the market stands and how to win.
E-Commerce Success in 2026: Profitability-First KPIs and AI-Powered Customer Experiences
The growth-at-any-cost era is over. In 2026, winning e-commerce brands master profitability-first KPIs and AI-powered personalization simultaneously. Here's the framework.
The AI-Augmented Product Manager: Transforming E-Commerce Strategy in 2026
By 2026, the PM's symphony has changed — it's about orchestrating people AND AI agents in concert. Teams embracing AI-augmented product management report 2–3x faster feature velocity.
Saudi E-Commerce in 2026: From $14B to $20B+ and Structural Shifts Reshaping the Market
Saudi e-commerce hit $20B+ two years ahead of forecast. The market has consolidated, quick commerce has exploded, and AI personalization is now table stakes. Here's what changed and why it matters.
How Adobe Commerce (with GenAI) Drives E-Commerce Success For Our Partners in 2026
Adobe Commerce has evolved from Magento into a composable, AI-ready enterprise platform. Here's why it's RTG's platform of choice for MENA's largest e-commerce operations — and how we build on it.
Marketing Automation and AI-Driven Personalization: E-commerce Growth in 2026
By 2026, marketing automation has become agentic. Behavioral AI agents continuously analyze customer signals and autonomously trigger personalized interventions. Here's what this means for MENA retailers.
MENA Consumers Are Shopping Online — And They Expect Localized, AI-Powered Experiences
The MENA e-commerce market exceeds $60B. Consumers now expect Arabic-first interfaces, WhatsApp commerce, same-day delivery, and AI personalization. Here are the 9 practices that separate winners from laggards.
From Omnichannel to Unified Commerce: Meeting Modern Customer Expectations in 2026
Omnichannel was innovative in 2023. In 2026, it's the baseline. Unified commerce — where inventory, pricing, and customer data flow across every channel in real time — is where competitive advantage lives.
Operational Hazards of Quick Commerce: 2026 Market Consolidation and AI Solutions
Quick commerce is no longer experimental — it's the competitive baseline for grocery and pharmacy in MENA. But the operational hazards are real. Here's what separates survivors from casualties.
Agentic Commerce: Why MENA Retailers Must Redesign for AI Shopping Agents
By 2026, AI shopping agents have moved from proof-of-concept to operational reality. Major retailers report that 18-24% of their e-commerce traffic now originates from agent-orchestrated...
From Multi-Channel Chaos to Unified Commerce: The MENA Retailer Playbook
Five years ago, omnichannel was the holy grail: online, mobile, in-store, social—all connected. By 2026, omnichannel frameworks have failed most MENA retailers. Why? Because they still treat each...
Real Estate & PropTech
We partner with the region's leading real estate developers and property platforms to digitize sales journeys, build smart property portals, and deliver AI-powered tenant experiences.
We develop end-to-end digital platforms for developers, brokers, and property managers to streamline sales, operations, and tenant experiences.
PropTech
Real estate is a key industry of expansion for RTG. Robusta Studio brings its full engineering, AI, data, cloud, and product capabilities to serve developers, brokers, and property managers with end-to-end digital solutions.
Our Three Solutions
Developer Platform
A comprehensive platform enabling real estate developers to manage the entire property lifecycle — from marketing and sales to construction updates, handover, and community management.
Broker Platform
A specialized solution for real estate brokers to manage listings, track leads, and streamline sales processes — featuring advanced search that surfaces the most relevant options for clients.
Property Manager Platform
A powerful system to handle operations, tenant relationships, rental and maintenance requests, and financial tracking — all in one place.
Three specialized products that can work independently or together to meet your specific business needs.
Featured Project
Helios Plus Design House
Vera: The AI Agent Transforming Client Engagement for Helios Plus Design House
Not just a chatbot. Not just automation. A purpose-built AI agent for construction and interior design that qualifies leads, understands projects, and delivers personalized finishing cost estimates on the spot.
Talaat Moustafa Group
TMG Life: Building Egypt's Most Ambitious Community Super-App
RTG built the TMG Life app in 8 months — a first-of-its-kind community super-app for Egypt's No. 8 Forbes-listed real estate developer, serving millions of residents with QR gate access, NFC electricity recharge, real-time maintenance, and centralized community services.
Orascom
Digitally Transforming Real Estate Sales and Customer Relations for a Leading MENA Developer
Four interconnected software systems — shopper portal, owner app, broker platform, and admin BI dashboard — to fully digitize Orascom's real estate sales and customer relations across multiple countries and currencies.
Beltone Holding
Beltone Holding: A Digital Ecosystem for One of MENA's Leading Financial Institutions
A full design and development engagement — from UX/UI to CMS setup — delivering the new Beltone Holding website and Kee, a real estate brokerage platform redefining property discovery.
PropTech in MENA: Where Real Estate Meets AI
How AI, data, and mobile-first design are reshaping the property buying journey in Egypt, Saudi Arabia, and the UAE.
From Brochures to Bytes: Digitizing the Real Estate Sales Funnel
A practical guide to moving offline property sales teams online — without losing the personal touch.
Smart Buildings, Smarter Communities: Running MENA Mega-Projects with IoT and AI
NEOM. ROSHN. Diriyah Gate. The New Administrative Capital. Egypt’s New Cities initiative. The MENA region is mid-flight through the largest real estate and urban development push in modern history....
From Search to Handover: How AI Is Rewriting the MENA Property Buyer Journey
In 2025, the MENA real estate market hit an inflection point. While transaction volumes across the GCC and Egypt remained robust, something quietly shifted: the buyer’s experience. A Goldman Sachs...
Food & Beverage
We've helped F&B brands across MENA build loyalty apps, digital ordering platforms, and operations tools — turning every transaction into a brand-building moment.
We build intuitive ordering platforms, loyalty applications, and AI-driven operations tools that connect kitchens with customers seamlessly.
ORDR
Turn Every Conversation Into an Order
ORDR gives F&B brands GenAI-powered ordering agents that let customers discover menus, place orders, make bookings, and ask questions through natural conversation. It connects with existing systems to make every interaction faster, smarter, and easier to manage.
Order Anywhere
Deploy across WhatsApp, web, and mobile apps.
Understand Intent
Guide orders and bookings through natural conversation.
Connect Operations
Integrate with order, reservation, CRM, and ERP systems.
Why F&B Loyalty Programs Fail (And How to Fix Them)
The most common loyalty program mistakes in the F&B sector — and the data-backed design principles that make them work.
The Rise of Conversational Commerce in Food Service
How WhatsApp and AI ordering agents are reshaping how restaurants and cafes interact with their customers.
From QSR to Cloud Kitchens: The AI-Driven F&B Operations Stack for MENA
The MENA F&B sector is at an inflection point. Brands orchestrating demand forecasting, dynamic pricing, kitchen automation, and delivery logistics into one AI-native stack are pulling away from the competition.
Loyalty That Actually Works: How GCC F&B Brands Are Personalizing at the Table
Third-party cookies are gone, CAC is up 40–60%, and the winners aren't chasing more customers. They're making each one dramatically more profitable through first-party data and AI-driven personalization.
From QSR to Cloud Kitchens: The AI-Driven F&B Operations Stack for MENA
The MENA food and beverage sector is at an inflection point. As of early 2026, the Saudi F&B market alone exceeds $30 billion annually, with the UAE not far behind. Yet profitability in...
Loyalty That Actually Works: How GCC F&B Brands Are Personalizing at the Table
For a decade, F&B loyalty was simple: collect email, blast promotions, measure open rates. That model worked because third-party cookie data and behavioral pixel tracking made it cheap to target...
Automotive
We help automotive brands pioneer digital-first experiences — from Egypt's first online tire and services platform to guided Shopify storefronts that simplify complex purchasing decisions.
We create specialized digital purchasing and service experiences for the automotive sector, from complex configurations to seamless online booking.
Insights coming soon.
EdTech
We design and build digital learning platforms that democratize access to quality education — from enterprise L&D portals to government-scale EdTech deployments.
We engineer scalable learning platforms and educational portals that deliver engaging, accessible content to millions of students and professionals.
Building for Impact: Lessons from Scaling EdTech in Rural Egypt
What we learned designing for low-bandwidth environments, low-literacy interfaces, and mission-driven stakeholders.
The Corporate L&D Revolution: From Classrooms to Platforms
How enterprise learning is shifting to digital-first delivery — and what HR and L&D teams need to know.
AI Tutors in Arabic: Personalizing Learning at Scale Across MENA Schools and Universities
By early 2026, generative AI adoption in MENA education has crossed a critical threshold. Research from regional EdTech associations shows that 62% of K-12 institutions across Saudi Arabia, UAE, and...
Workforce Reskilling for the AI Economy: What MENA EdTech and Employers Must Build Next
By 2026, it’s clear: the constraint on AI adoption across MENA is not capital, not policy, and not ambition. It’s people. Survey data from the Gulf Cooperation Council job markets show that 73% of...
GovTech
We partner with government bodies and public sector organisations across MENA to build citizen-centric platforms, digital services, and compliance systems at national scale.
We partner with public sector organizations to build secure, citizen-centric digital services and compliance systems at national scale.
MoIC & GIZ
HAFIZ Private Sector Platform: Egypt's Digital Partnership Hub
A centralized digital matchmaking platform for the Egyptian Ministry of International Cooperation and GIZ — accelerating public-private partnerships and digital transformation.
ADAA — National Center for Performance Measurement
ADAA Maturity Assessment Platform: Automating Government Performance
A fully automated maturity assessment platform for Saudi Arabia's National Center for Performance Measurement — digitizing assessments across 33 public service entities.
Saudi Tourism Authority
Dalila: Saudi Arabia's First Comprehensive Off-Road Tourism App
A mobile platform with Mapbox navigation, offline support, CarPlay integration, and community tools — 90%+ route data readiness and 48% YoY customer acquisition.
Damaan — Council of Health Insurance
Damaan Healthcare Web Platform GOV KSA
A responsive web platform for Saudi Arabia's Council of Health Insurance — streamlining claims, provider listings, and insurance management for all stakeholders.
EgyptInnovate
EgyptInnovate: Shaping Egypt's Innovation Ecosystem
A full strategic platform transformation for Egypt's national entrepreneurship gateway — delivered in 4 months for ITIDA, launched at GITEX, and built to connect startups, investors, and ecosystem partners at national scale.
GIZ & Ministry of Local Development
GIZ Online Public Services Map: Centralizing Egypt's Government Services
A national platform centralizing public service information for Egyptian citizens — real-time admin updates and native mobile access.
MCIT — Ministry of Communications & IT
GovTech Innovation Lab: Building Egypt's Digital Government Capability
Capacity-building programs for startups and MCIT teams — equipping Egypt's digital government ecosystem with product design and innovation skills.
NCEC — National Center for Environmental Compliance
NCEC: Saudi Arabia's National Environmental Performance Platform
A central national platform unifying environmental data from 15+ Saudi sectors — replacing fragmented, manual collection with API-integrated KPI tracking, dynamic reporting, and decision-ready analytics for institutional leaders.
From Paper to Platform: How MENA Governments Are Digitizing Public Services
A look at the accelerating shift toward citizen-centric digital services across Egypt, Saudi Arabia, and the UAE.
The GovTech Opportunity: Building for Governments at Scale
What it takes to design and build government platforms that are secure, accessible, and built for millions of citizens.
Smart City Platforms in MENA: Building the Infrastructure for Urban Intelligence
NEOM, KAEC, and Egypt's New Administrative Capital are not just real estate projects — they are live laboratories for smart city technology. Here's what building urban intelligence platforms at scale actually involves.
Digital Identity in the Arab World: From National IDs to Federated Authentication
Saudi Arabia's Absher, UAE's UAE Pass, and Egypt's national digital ID are building the authentication backbone for digital government. What comes next — and what it means for product teams building on top of these systems.
Citizen-First GovTech: How MENA Governments Are Using AI to Deliver Services Faster
For the past decade, governments across the MENA region have invested heavily in digital transformation. But in 2025-2026, something fundamental shifted. The goal is no longer simply to digitize...
Sovereign AI for the Public Sector: Why GCC Governments Are Building Their Own LLM Stacks
In 2024, the GCC made a collective decision: relying entirely on foreign AI models for government services creates unacceptable strategic risk. This wasn’t a regulatory mandate; it was a recognition...
Telecom & Media
We help telecom and media companies build consumer-facing digital products, internal tools, and social impact technology — bridging connectivity and digital services.
We develop consumer-facing super apps and internal management tools that bridge the gap between connectivity and rich digital services.
Case studies coming soon.
The Super App Opportunity for MENA Telecoms
How leading telecom players in Egypt, Saudi Arabia, and the UAE are building digital product ecosystems beyond connectivity.
From Telco to TechCo: The Digital Transformation Imperative
What it takes for a telecom company to genuinely transform into a technology-first organization.
AI-Powered Newsrooms and Streaming: The Next Wave for MENA Media
MENA’s media and streaming landscape is booming. The region’s OTT market grew 35% year-over-year in 2025, driven by local original content, sports rights, and improving broadband penetration. Shahid,
Beyond Connectivity: How MENA Telcos Are Becoming AI Platform Companies
For decades, the MENA telecommunications sector defined itself by a single metric: network coverage and call quality. The business model was straightforward—own the pipes, sell minutes and data. By...
FinTech & Banking
From digital banking interfaces to payment gateway integrations and compliance-grade reporting dashboards — we bring engineering precision to financial services.
We deliver secure, compliant financial interfaces and payment integrations that bring engineering precision and trust to digital banking.
ADIB Egypt — Takka
Takka: Egypt's First Sharia-Compliant Consumer Financing App
A user-centric installment payment app for ADI Consumer Finance (ADIB Egypt) — accessible across 800,000+ POS terminals nationwide.
First Abu Dhabi Bank (FAB)
Lime: A Modern Digital Banking Platform for FAB
A fully digital banking platform for FAB — enabling account opening, seamless mobile banking, budgeting tools, and instant transfers for digital-native customers.
Adva
Adva: Revamping a Financial Services Platform for Modern Egypt
A complete redesign of Adva's mobile app and website — bilingual, gamified, and built for trust with flexible installments and 24/7 support.
AXA
AXA Digital Sales Aid: Personalized Insurance Recommendations at Scale
A decision-tree sales toolkit that guides AXA agents through client consultations and generates accurate, personalized insurance policy recommendations.
Fawry
Fawry 360°: Multi-Stakeholder Mobile Applications for Egypt's Payments Leader
360° mobile applications for Fawry serving consumers, B2B merchants, internal teams, and F&B businesses — including a Shop Builder and Mobile App Generator.
iScore — The Egyptian Credit Bureau
iScore Analytics Platform: Real-Time Credit Intelligence
A modern analytics platform for Egypt's credit bureau — enabling financial institutions to monitor credit products in real time and make faster, data-driven decisions.
Paymob
Paymob Corporate Website: Representing Egypt's FinTech Leader
A modern, user-friendly corporate website for Paymob — clearly communicating its fintech suite and supporting Egypt's financial inclusion mission.
Tawuniya
Tawuniya: 150% Processing Speed Lift & 11M+ Platform Visits
Octopus Hubs co-deployed specialized tech talent into Tawuniya — accelerating digital delivery, filling talent gaps, and establishing a scalable digital hub in Saudi Arabia.
Open Banking in MENA: The Developer's Perspective
How open banking APIs are reshaping financial product development in Egypt and the GCC — and what engineering teams need to consider.
UX for FinTech: Building Trust Through Design
The unique UX challenges of financial products — and how to design for security perception without sacrificing usability.
Digital Wallets in MENA: From Payment Tool to Financial Platform
Vodafone Cash, OrangeMoney, Fawry, and their GCC counterparts are no longer simple payment utilities — they are evolving into comprehensive financial platforms. Here's what that means for product strategy.
BNPL in Egypt and the GCC: The New Consumer Credit Infrastructure
Buy-Now-Pay-Later has moved from fintech novelty to mainstream consumer credit infrastructure across MENA. What the data shows, what the regulation requires, and what comes next.
AI in Financial Services: Use Cases That Are Delivering Real Returns
Beyond the hype, a focused set of AI applications in financial services is delivering measurable ROI in MENA markets. Here's what's working, what's not, and how to prioritize.
Open Banking Meets Agentic AI: The New Customer Experience for MENA Banks
Open Banking has moved from regulatory compliance checkbox to competitive necessity in MENA. By Q1 2026, over 78% of institutional fintech players across the region cite Open Banking APIs as core to...
Embedded Finance Goes Vertical: Why Every MENA SaaS and Marketplace Will Be a FinTech by 2027
By 2027, the distinction between “SaaS platform” and “fintech” will dissolve. Already in 2026, MENA’s most competitive vertical SaaS companies—logistics platforms, e-commerce marketplaces, B2B...
Healthcare
We work with healthcare organizations to digitize patient journeys, build clinic management platforms, and deploy AI-powered diagnostic and scheduling tools.
We digitize patient journeys and clinic management through HIPAA-compliant platforms and smart diagnostic integrations.
Wayak Pharmaceuticals
Wayak: Senior-First Pharmacy App with Recurring Orders & Prescription Uploads
A user-centric e-commerce app tailored for senior citizens — personalized medicine reminders, recurring orders, prescription uploads, and a full operational dashboard for the Wayak team.
Befit 360
The Digitization Story of Egypt's First Health & Fitness Giant
From Excel sheets and paper schedules to a fully digital ecosystem — Robusta unified 17 venues, 150 coaches, 58,000 members, and 190+ services into a single app with its own loyalty currency.
Chemipharm
Chemipharm: Gamified Doctor Engagement Platform to Drive Brand Loyalty
Robusta Studio ran a Design Sprint to build a gamified platform for Chemipharm — driving doctor participation through points, leaderboards, and professional rewards.
Shift Gym
Shift Gym: 910 Bookings from 650 Chats with an AI Booking Agent
RTG built an AI Booking Agent for Shift Gym — delivering 76% conversion rate, zero missed calls, and 24/7 human-like customer engagement across multiple branches.
Digital Health Adoption in Egypt: Barriers and Breakthroughs
What's holding back digital health adoption in MENA — and the design strategies that are breaking through cultural and infrastructure barriers.
Telemedicine in MENA: Beyond the Pandemic Spike
COVID accelerated telehealth adoption by five years. But the question is whether that adoption is structural or transient — and what product teams must build to make it permanent.
Health Data Platforms: Building the Infrastructure for Patient-Centric Care
Electronic health records, interoperability standards, and consent-based data sharing are transforming healthcare delivery across MENA. Here's what building health data infrastructure actually requires.
Clinic Management Software: Digitizing the Healthcare Back-Office
Egypt's private healthcare sector runs on paper, WhatsApp, and fragmented software. Clinic management platforms that eliminate this complexity are driving measurable improvements in patient experience and operational efficiency.
AI in MENA Healthcare: From Diagnostics to Patient Experience
Healthcare systems across the MENA region are at an inflection point. According to WHO digital health benchmarks, over 70% of GCC hospitals now operate some form of electronic health system, yet...
Building the Connected Health Record: Interoperability Challenges in GCC Healthcare
Every GCC health ministry has the same vision: a connected health record. A patient moves seamlessly between primary care, specialist consultation, hospital admission, and pharmacy—and every provider
Tech Talents
Powered by Octopus — RTG's talent engine — we source, place, and manage world-class tech talent across MENA and globally. From reverse recruiting and distributed team building to AI-powered HR platforms, we connect high-growth companies with the engineers, product managers, and data scientists they need to scale.
We source, place, and manage world-class technology professionals, offering reverse recruiting and AI-powered HR solutions to scale your team.
Saudi Insurance Provider
Establishing a Digital Hub for a Leading Saudi Insurance Provider
Octopus built a tech team from scratch for a leading Saudi insurer — filling 12 full-time roles and tripling development productivity through a rigorous talent matching and evaluation process.
FreshBooks
Building FreshBooks' Egyptian Engineering Hub for Global Expansion
Octopus built and staffed FreshBooks' first African engineering hub — delivering a resilient, remote-first team that drove global expansion despite challenging economic conditions.
Al Othaim Markets
Al Othaim: 150% KPI Overachievement with an Octopus Embedded Squad
Octopus embedded a dedicated squad — product owner, engineers, DevOps, and QA — across Al Othaim's 183-store grocery network, exceeding every KPI target by 150% within the agreed timeframe.
How To Build Your Tech Hub In Another Country: An AI and Remote-First Playbook
Global enterprises are nearshoring to MENA at record pace. Here's how to build a high-performing tech hub in Egypt or the GCC — and why the old outsourcing model no longer applies.
Building a Strong Startup Team: Tips for GCC Entrepreneurs
The startup environment in Egypt and the GCC is evolving fast. Here's how to build the team that will actually scale — and what the most successful founders do differently in 2026.
Can Egypt Meet Europe's Tech Talent Needs? Why The Answer Is Now Yes
In 2024 the answer was tentative. In 2026, it's decisive. Egypt's 500K+ annual tech graduates, 40–50% cost advantage, and 1-hour time-zone proximity make it Europe's preferred nearshoring destination.
AI-Powered Performance Management in 2026: How Robusta Studio Transformed Employee Evaluation
Performance reviews haven't fundamentally changed in decades. Here's how RTG rebuilt evaluation from the ground up — using continuous data, AI analysis, and objective measurement to eliminate bias.
Reverse Recruiting in 2026: AI-Powered Talent Acquisition for High-Growth Tech Teams
Passive candidates represent 80%+ of top tech talent. Reverse recruiting — proactively identifying and engaging them — is no longer optional. Here's how Octopus does it with AI-powered sourcing.
How AI-Assisted HR Tech Is Transforming Talent Acquisition and Management
HR has transformed from administrative function to strategic growth driver. AI-powered candidate evaluation, predictive retention analytics, and skills-based hiring are reshaping how companies find, assess, and retain top talent.
Egypt's Tech Talent in 2026: From Untapped Potential to Global Nearshoring Hub
Egypt is no longer an experimental outsourcing destination. With 250,000+ tech professionals, 30–50% cost advantage, and UTC+2 timezone efficiency, it's become a competitive, quality nearshoring hub for Europe and the GCC.
Other
Projects and insights that span multiple sectors or don't fit neatly into a single industry vertical — reflecting the breadth of RTG's cross-industry expertise.
We provide versatile engineering, design, and strategic consulting across diverse sectors to solve unique business challenges.
Case studies coming soon.
How Generative AI Transformed the Way We Work: Faster, Smarter, and More Human-Centric
At RTG, AI isn't just another tool — it's central to how we build, innovate, and deliver. Here's how generative AI has transformed our engineering, product, and design teams, and what we've learned.
AI, EdTech, and Digital Access: Revolutionizing Community Impact in MENA 2026
By 2026, the question for MENA business leaders is no longer 'should we use technology for social good?' — it's 'how do we deploy AI to address the specific barriers holding back our communities?'
Tech and Digital Transformation in Saudi Arabia and the Middle East
The Middle East is no longer just adopting technology — it's becoming a center for localized innovation. Fueled by Vision 2030 Phase II and record VC flows, here's the full picture of what's changing in 2026.
UAE's AI-First Tech Partnerships: A 2026 Roadmap for Regional Innovation
The UAE's next wave of tech partnerships is not about integration. It is about AI-native collaboration — agentic systems, cross-border R&D zones, and UAE-Saudi-Egypt regional synergy. Here's the roadmap.
The UX/UI Ingredients for World-Class Apps and E-Commerce Solutions
Robusta Studio's Design Manager, Noha Asal, on the cultural, linguistic, and AI-native UX considerations that make or break digital products in the MENA region — updated with 2026 context.